WBD WORK: A NEW SITE FOR REGROUP + A STRONG SUITE OF CONTENT
This one was huge fun. Regroup approached us, having seen our work elsewhere. They needed a lot - a new site, a partner to connect with and create ideas, combined e-comm and content thinking, stories, and more.
HERE ARE THE HITS
- Redesign and build their flagship site and store
- New UX with an eye on using colour to separate areas of the business
- Developed a brand style guide
- A comprehensive content strategy focused on long-term organic search results
- New copy throughout, a content plan and a bunch of stories
- Clear-eyed e-comm advice and categorisation